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We love what we do
Our customers are at the heart of everything we do. We’re driven by a passion to improve their lives and help them create the homes they love. Behind it all is a team of smart, talented, and diverse people who thrive on working together.

We value bold thinkers, fresh perspectives, and people who aren’t afraid to speak up and share their ideas. So, what does that mean for you? If you’ve got enthusiasm and a positive attitude, you’re already on the path to becoming part of our team.

Our story (so far)

What started over 40 years ago as a humble mail-order dream has grown into a full-on retail adventure!

Today, we're a proudly Southern African brand, known for its quality products, with showrooms across South Africa, a monthly catalogue delivered to our customers’ doors and our full range available online.

What Our People Say

Taylah
Marketing
"Working at homechoice has helped me see the value in my contributions to the team. I've also learned a lot about maintaining a work-life balance, and the support that I receive is something that I lacked in my previous workplace. It's a good place to grow!
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Imraan
Marketing
"I started at Homechoice in our vetting department, got recruited to our customer service team and thereafter our Social Media team, and eventually Joined Marketing. Homechoice has become more than just a job, it’s a place that recognized potential I never knew I had, supported my growth, and stood in my corner. I feel part of a family and legacy, and I am grateful and blessed to be a part of the homechice team.

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Gladys
Area Manager
"Working at Homechoice from October 2023 has been a truly transformative journey for me. I started as a Showroom Manager with a positive mindset and a genuine love for what I do, and Homechoice created an environment where that passion could grow.

Within nine months with the business, I was appointed as an Area Manager, showing me what is possible when opportunity meets hard work and belief. Living the Creating the Home You Love philosophy, I went on to open four showrooms across three provinces and build teams that inspire me.
Every store opening was never just about opening doors, it was about people. The smiles on our customers faces, the pride in my teams, and the shared moments turned each opening into meaningful milestones.

Along this journey, I discovered a new version of myself and achieved more than I ever imagined through incredible support. The greatest reward is knowing I made a difference in the business, my team and the lives we touch.
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